SOME MATCHES YOU SHOULDN’T WALK PAST

One in three women worldwide have been victims of physical or sexual abuse. On International Women's Day, we turned that statistic into something you couldn't swipe past. Across 23 cities, from New York to Hong Kong, we placed profiles of women portraying survivors of violence into the timelines of Happn users. Each profile appeared under the name "I'm One in Three," telling a story in four images, from bruise to healing. The message was simple: violence against women is happening right in front of us, overlooked, every single day. The campaign reached over 35 million users and was originally planned for one day. The response was so overwhelming that Happn extended it to a full week.